Mark Rothko VR Experience

Rothko's paintings are much more than just areas of color. The monumental works are carefully constructed from several painted layers, which gives the work a form of illusionary depth effect.

He produced his canvases in such a large format for the service of human intimacy. That is why I decided to make a product where you don't need a physical painting to experience his work in a unique way.

The Mark Rothko VR Experience allows the user to have a personal and exclusive experience with 3 iconic paintings by Mark Rothko. In addition to interacting with the painting, the VR experience also offers the opportunity to find out what abstraction meant to Rothko and how he worked.

Demo video

Creative direction, Research, Design & Development.

Powered by late nights, music and water